1) The topic area for this proposal is advertising
2) I am aiming to focus on how the female audience responds to images of women in fashion advertisements for high street brands.
3) The main focus is how women are represented in the adverts and how this affects the audience - is it a realistic or idealised image?
4) I would choose this, as i have a specific focus and there are a lot of sources for research both on the internet and in books.
5) I am concerned about making my research too broad, i need to focus specifically on the effects of the adverts on the female audience - whether they like the "typical" portrayal of thin, young beautiful models or if they feel it is an unfair/unbalanced representation.
6) 4/5
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